Your Partner In AI Transformation:

Driving Your Business Value

Unlock the potential of AI with our tailored strategies that drive real business value. Together, we can navigate the complexities of technology to achieve your goals.

INNOVATION

Transforming Technology into Business Success

Founded in 2014, Gullview was born from the observation that many technology initiatives, while technically sound, struggled to deliver desired business outcomes. We recognized the critical need for a strategic, business-focused approach to technology implementation, and a true partnership between client and consultant.

Business-First Strategy: Defining Success Before Technical Implementation

Created with Pixso.
Comprehensive Transformation

Addressing all facets of business change, including culture, data, and processes.

Created with Pixso.
Measurable ROI

Establishing quantifiable business goals and delivering demonstrable results.

Created with Pixso.
AI Specialization

Turning AI ideas, draft strategies, and experimentation efforts into comprehensive, enterprise-level strategies that drive business.

EMPOWER

Unlock the Power of AI for Your Business

We empower organizations to harness AI effectively. Our tailored strategies ensure alignment with your unique business context.

Identify High-Impact AI Applications

Discover AI solutions that fit your specific needs.

Overcome Data and Organizational Challenges

Tackle obstacles to unlock your AI potential.

Develop Scalable AI Strategies

Align your AI initiatives with overarching business goals.

Harnessing Technology For Your Business Success: Our Strategic Philosophy

We believe that technology should serve your business goals, not the other way around. Our methodology focuses on understanding your unique needs to create tailored solutions that drive measurable results.

DEDICATION TO EXCELLENCE

Meet Our Founders

Bill Wolff

CEO AND CO-FOUNDER

As a co-founder of Gullview Technologies, Bill Wolff’s vision is to merge the IT needs of Gullview’s clients with the heartland innovation of its employees. By providing high-quality job opportunities and economic growth in rural communities, Bill believes Gullview is the strategic partner in software development and IT staff augmentation that will propel businesses forward.

Bill brings over 30 years of experience in leading technology companies, including a large, nationally known IT staffing company. This experience has enabled him to develop a strong understanding of the IT challenges company leaders face.

Whether the focus is to help drive significant growth for a client through technology, or to supplement their IT staffing through augmentation, a cornerstone of Bill’s efforts is the ability to build a culture of engaged and motivated employees.

Bill is a graduate of Mankato State University, and a native Minnesotan. As such, he does what most Minnesotans do when not focused on business endeavors; he heads to the lake. An avid boater and fisherman, he enjoys spending time with family and friends at his home on Gull Lake.

Ross Graba

CHIEF SOLUTION ARCHITECT

As our Chief Client Solution Architect, Ross brings his engaging and energetic style to help lead innovation, client solution ideation and strategy and solution development for Gullview. A common thread throughout Ross’s career has been success with a strong emphasis on working with business and technology leaders to understand and quantify desired business outcomes prior to considering technology solutions.    During his consulting career, he has been part of many of the transformative and disruptive technology advancements of the last 25 years. His experience with AI started with his early career work with machine learning models in support of the defense industry. 

Ross first worked together with Bill Wolff at a successful startup, CrossUSA, and from the origins of the firm in 1998, were able to grow CrossUSA to a nationally recognized position of market leadership in the Rural Technology Outsourcing and technology solution development space. 

Following a successful business exit from CrossUSA, Ross was asked to revitalize and re-energize a cloud based Software as a Service (SaaS) Enterprise Resource Planning (ERP) firm.  Ross led a strategic turnaround effort, by emphasizing to clients tangible business outcomes and ROI of the firms ERP capability, instead of the technical attributes of the ERP application.  This strategic shift resulted in increases in sales, operational performance of the firm, and increased customer satisfaction and retention. 

Ross began his career in the Defense industry working as a system design engineer and technical program manager for projects on the F-16 Fighter Aircraft.   Following these efforts Ross was a senior member of a winning Defense firm’s proposal team that won a multi-billion-dollar defense contract.

Ross has published several papers, is a co-author of a book, and has served as a keynote speaker and panelist at industry events.  Ross serves on a local non-profit board, and has participated as an advisory board member for local Minnesota firm.  Ross has been a volunteer leader with the Scouts of America for many years.  An engineering graduate of North Dakota State University and native Minnesotan, Ross grew up on a dairy farm in Northern Minnesota.  In his spare time you will often find Ross traveling with his family, or spending time working on the family farm. 

Rory Gunderson

DIRECTOR OF BUSINESS DEVELOPMENT

As the Director of Business of Development for Gullview Technologies, Rory leads our sales and client relationship efforts.  With a robust foundation established in retail, Rory ascended to leadership within multiple Fortune 100 companies such as Nike, The North Face and  Gap, demonstrating an innate ability to navigate complex business landscapes while fostering growth and operational success. Throughout his career journey, Rory has consistently demonstrated an ability to navigate complex business environments, forge enduring relationships, and orchestrate the development of high-performance teams to deliver high value technology solutions for business growth.

 

Rory is driven by a passion for cultivating strong relationships with clients and harnessing the power of deeply experienced consultants to bring high value technology solutions to our clients.  His unwavering dedication to excellence, coupled with his diverse skill set, positions him as a dynamic leader capable of discovering and driving impactful strategy and technology outcomes with our Gullview clients.

As a co-founder of Gullview Technologies, Bill Wolff’s vision is to merge the IT needs of Gullview’s clients with the heartland innovation of its employees. By providing high-quality job opportunities and economic growth in rural communities, Bill believes Gullview is the strategic partner in software development and IT staff augmentation that will propel businesses forward.

Bill brings over 30 years of experience in leading technology companies, including a large, nationally known IT staffing company. This experience has enabled him to develop a strong understanding of the IT challenges company leaders face.

Whether the focus is to help drive significant growth for a client through technology, or to supplement their IT staffing through augmentation, a cornerstone of Bill’s efforts is the ability to build a culture of engaged and motivated employees.

Bill is a graduate of Mankato State University, and a native Minnesotan. As such, he does what most Minnesotans do when not focused on business endeavors; he heads to the lake. An avid boater and fisherman, he enjoys spending time with family and friends at his home on Gull Lake.

Ready To Transform Your Business With Strategic AI Solutions?

Unlock your organization’s potential with tailored AI strategies that deliver measurable business results.